If you’ve ever spent months, long months, serious months – to finish a project. To get through all the work, the meetings, the politics, the back and forth, the bugs. To see people not use it, or to see the work tossed out, is hard to handle. You put your everything into it for nothing to happen. Sure you learned and gained knowledge, but no one using it, that’s tough. If you haven’t had this…

The Options. What they are, what’s good about them, what’s bad about them – maybe what the cost is? But more importantly, it’s your recommendation – what you think and why. Anyone can come up with options, but a recommendation, a direction, a path – that’s the real reason you’re doing this – because people want to see what you’ll do when given the reigns to lead and move forward with solving a problem. The…

This is a cool word. It means “to move or climb quickly but with difficulty”. The last part is what makes it cool. Everyone can move fast but are you willing to do it against difficulty, hampered, being held back. We see it sometimes as an extension of “Scatter” which is to go in a variety of ways all over the place but it’s not even close. But when we Scramble, we’re fighting against the…

What is the Problem that keeps you up at night? The answered question. What is the Problem you Need to Solve? (Not the one for your job, or school or for anyone else). What’s the problem, that you personally Need to Solve?

Video games are a great example of an industry that is always serving multiple audiences at the same time and needs both to survive. The existing users supported the game the first time and helped get it off the ground with early adoption and support. The new audience, who has never seen the game, but is interested in it and is wondering if they should invest their time in it. Both markets matter for the…