Articles for category: Delivery

April 10, 2025

Greg Thomas

Gut It

Ever looked at a project and thought – “This is a gut job”? Take it right down to the bare bones, save nothing, and start all over again, from the foundation up? It’s our first instinct when something is wrong – “Let me rebuild it the way I would do it.” But what we often forget when it comes to the Gut Jobs; The overages (because they will happen). Living through it (because you will have to). Getting to where you are now (because you do want to ship at some point). The toll it will take (not only on

April 9, 2025

Greg Thomas

Building Your Own Tools

When the tools you have don’t work, sometimes you need to take on the arduous task of building your own. From there, it becomes a question of whether you’re going to share it with the team and others in its stable form or go the route of sharing how you built it with others (a la Github) or not share it with anyone at all. The first option is pretty safe, people can’t see what your code looks like, so they use it, and thank you. The second option is open to questions and interpretation – Why did you build

April 6, 2025

Greg Thomas

The Burst

The burst happens when you’re tired. When you don’t think you have any energy left to give. When all you want to do is sit down and rest. But then you see something, a spark, a moment where you think you can make a difference, and from nowhere this swell of energy comes out at you and you know you have to capitalize on it. Some people are able to continually change bursts together (which often times leads to burnout), other people take their time, choose when to pick the burst that matters most to them, picking their moments, and

April 4, 2025

Greg Thomas

It’s all in the Hustle

Not in the 17 side-jobs you have or all the extra work you do. It’s in having that one job, that one purpose, and determining how much you want to go for it. How much do you need to go for it and go for it? You never stop going for it, you keep going for it and never stop. That’s the hustle, it’s getting from Point A to B and what matters is whether you’ll be going on there on the good days or the bad.

March 27, 2025

Greg Thomas

When You Can’t See the End

The end is not always clear, but the beginning always is,  it’s always right there in front of you. Clear as day, the beginning is always there. Start or not Start. Begin or not Begin. There is no confusion as to what happens next, it’s like Yoda says – “Do or Do Not, there is no Try”. Start or Don’t Start, there is no End. When you don’t start, you’ll never be able to see the end. But when you do take that first step, it still might not be clear, but the end is that much closer.