7 hours ago
The Never Shipped
Don’t let your Never Shipped get too big; it will swallow you whole. It doesn’t matter who uses it or who gets it, just that you shipped. I once built a product, put it out there, and for months no one wanted it. On the day I shut it down, a university called asking for a demo to use it. You never know until you ship. This is more than dipping your toe in the water; this is putting your whole foot in, this is wading into your waist. And the water’s cold. So most leave it to their toe.