5 hours ago
Build and Wait
When shrink-wrapped software was the game, you built it, you put it on a CD, you let your sales and marketing teams took over. And you waited. And if the sales weren’t coming in, you made the call to make the next version, put it out the door, do more sales and marketing. And wait again. The first version never sells well, there is more waiting then anyone wants to admit, but eventually programs, funnels, plans, actions, blogs and patience and luck come together. But don’t fool yourself if someone tells you otherwise; there is always a wait in anything